Please, just say Mitch.

This conundrum started waaaay before my advertising career in 2002.

After a few weeks at Cambridge, my English Professor had had enough of mispronouncing my name and just announced in front of all present:

From now on, I will just call you Mitch.

His name - of course! - was Charles.
But no. It didn’t end there. Colleagues and clients from the US, UK, Germany, Belgium, Russia and Portugal all had the pleasure of reinventing my name.

As you’ll see scrolling through my work, that didn’t stop me from creating memorable, impactful and award-winning work.

Hit the button if you want to meet and put your own interpretation of ‘Mircea’ into the flowing text above.